Job description

Full Job Description

Loyalty360, the association for customer loyalty, seeks a talented and enthusiastic writer to create content about the growing business field of customer loyalty. The position will create and manage content on a daily basis for our various media channels, including conducting insightful interviews, ghost-writing, writing marketing collaterals and presentation materials, and condensing newswire articles. This role will help Loyalty360 increase traffic and stickiness to our website, as well as overall membership awareness and engagement, by writing/developing timely and compelling content.

Essential Job Functions:

Staff Writer

• Write original articles for Loyalty360’s various media platforms, helping to position Loyalty360 as the most prolific resource and expert voice for customer loyalty news.
• Write well-researched long-form pieces, including magazine articles, case studies, reports and advertorial content, conveying a unique voice and expert perspective.
• Collaborate with Loyalty360 leadership to conduct interviews with business executives; pen articles or long-form pieces based on interview content, and develop observations about industry trends.
• Proof-read and edit copy and content to ensure editorial standards.
• Create written copy for marketing, event, and advertising projects as needed.

Content Management

• Develop and maintain knowledge of the industry and the target audience to understand what attracts, grows, and retains readers and members.
• Collaborate with Loyalty360 leadership and staff to formulate and execute a strategy for creating relevant, valuable, and timely content.
• Work with Loyalty360 web development, marketing, and leadership to develop, execute and monitor SEO plan and linking strategy.
• Ensure content is aligned with marketing and sales efforts. Develop a plan for aligning content with overall marketing and event plan.
• Identify industry trends and develop a plan for reporting on them.
• Work with colleagues to explore opportunities for new and different content.

Qualifications

• Bachelor’s degree required.
• Writing experience in a professional setting.
• Ability to communicate and collaborate effectively.
• Must be able to write and edit quickly. Ability to thrive in a fast-paced environment.
• Willingness to continuously learn about customer loyalty and customer experience industry.
• Ability to work independently as well as part of a team. Willingness to support other job functions as needed.
• The ideal candidate would be located in Cincinnati, OH.

Job Type: Full-time

Pay: From $47,000.00 per year

Schedule:

• Monday to Friday

Experience:

• Writing skills: 2 years (Preferred)

Work Location: Remote

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