Job description
- At least ten years of experience in the e-commerce industry, with at least five years of focused marketing experience.
- Strong knowledge of Great Plains, Magento, and Mailchimp, with a proven track record of developing short, medium, and long-term marketing strategies.
- An in-depth understanding of metrics such as Customer Acquisition Cost, CPC, CPM, and other key performance indicators.
- Exceptional creative and problem-solving abilities.
- A quick thinker who can conceptualize innovative ideas for growth.
- A proactive mindset, always seeking new opportunities to enhance our tactics.
- Strong self-motivation, attention to detail, and excellent communication skills, both written and interpersonal.
- Experience working in a team-oriented and collaborative environment.
- A positive attitude, willingness to learn, and a passion for digital marketing.
- Excellent quantitative skills, highly organized, and dependable.
- Up-to-date knowledge of social media platforms, AI, and digital marketing trends.
- Lead the strategic planning of email/social media marketing and push notification programs, including re-engagement, marketing, and promotional activities.
- Manage the day-to-day planning, creation of assets, optimization, segmentation strategy, template setup, and reporting.
- Develop and implement email marketing campaigns that convey overall marketing messages clearly and in the proper tone to customers and prospective customers.
- Test and review all campaigns before sending, including device render testing, link checks, proofreading, etc.
- Review metrics and update reporting for the program dashboard.
- Stay up-to-date with best practices, strategies, and industry standards, including browser/client compatibility, the appearance of subject lines, use of images, etc.
- Track and analyze trends, competitive landscape, consumer insights, and the current state of the business.
- Help develop and maintain fun, inspiring brand messaging across all platforms.
- Build strong and genuine relationships with customers.
- Brainstorm new and creative growth/outreach strategies.
- Manage consumer interactions across all social channels.
We are thrilled to offer a fantastic opportunity for an experienced Marketing Manager to join our team at elitefts HQ in London, Ohio! As our Marketing Manager, you will be the driving force behind our creative media, email, social media, and SMS strategies that engage our audience and continue the development of our initiatives. This is an in-house position, and the ideal candidate will be able to collaborate effectively with our internal teams.
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Our Ideal Candidate will possess:
As the Marketing Manager, you will:
If you are a highly motivated Marketing Manager with a passion for e-commerce and digital marketing and possess the ideal qualifications and experience, and are willing to work in-house at our elitefts HQ in London, Ohio, we encourage you to apply today!
Send Resume to jobs@elitefts.net
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